Why I Stopped Hiring Freelancers for My Brand’s Visuals (And What I Do Instead)
Three years ago, I ran a small online store selling handmade ceramics. Every product shot needed to feel warm, tactile, and slightly imperfect—like the pieces themselves. I hired freelancers for every design task: social media banners, packaging mockups, even lifestyle images. I paid $100 per image, then $150, then $200. After six months, the quality […]
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